Plenari's panel management tool (The Hub) is a useful tool for building a panel with an existing list of customers or for an organisation that wishes to build up a panel. Once a panel has been setup it can then be used as an ongoing client list and sample management tool. The user can use this tool to broadcast online surveys or to run queries to generate sample lists for various research projects. The great benefits of The Hub is that the user can;
- Use The Hub as a medium of engaging with their customers.
- The constant involvement with their customer boosting brand recognition.
- Queries within the Hub can extract certain members limiting their participation. This is an useful option to reduce panellist's involvement fatigue.
- In built rewards functionality.
- All Plenari data collection agents can read and write to The Hub.